If you want to increase traffic to your website, you need to work on your site's search engine optimization. Internet searches should be able to easily find your site and draw customers. Therefore, it is vital that you work to get your site up in the results list as high as you can. This article is designed to help you reach that goal.
Make sure that your server is configured to be case sensitive on URLs. If this doesn't happen, your site could be respidered in lower case letter, which splits up the link juice.
If you want to have a higher ranking right from the get-go, buy a domain name that has already been used before. Domain names with at least a two year history are ranked higher by search engines simply because of their longevity. Consider searching for domain names that have been recently dropped as possibilities for your site.
On your site, use RSS. When you have RSS feeds and they are updated regularly, they are counted as new site content. If you are unable to find a good feed for your website, create your own and add related topics frequently. Tell people that they should be on the subscription list for your RSS feed as well.
Provide transcripts for video and audio content that you post to your site. This can make it easier for search engines to find your content in searches.
The main thing search engines are looking for is variety in your content, so that is the key to successful SEO. Your content needs to be the right length, focused on your keywords and high quality. Correct grammar is extremely important. SEO is full of tricks, but the main thing that gets you high rankings is no trick at all: write good content.
After you carefully determine which key-phrases you will "sprinkle" throughout your website, make sure to include them in your web page title. Your title should be relevant, it will be the first impression that you leave with users who may or may not visit your site. This will help your site get clicked since it will fit searches better.
Link directories should contain high value links and legitimate sites, if you plan to use them. Beware of directories with a poor design, or those filled with broken or outdated links. Always take the time to research any business you plan to work with.
Add keywords to each link coming into your site and those linking within your site. "as anchor text. This can help search engines rank your site based on the relevancy of your keywords. Check to make sure your internal links are using keywords as well.
Despite what you might think, search engine optimization doesn't have to be hard or confusing. You can start moving up with a basic understanding of SEO principles, and a willingness to make some simple changes to your approach. Experiment with the tips from this article, and see if you can't get your site to rise in the rankings quickly.
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